Bank of America has partnered with Alaska Airlines to launch a premium credit card designed to deepen customer rewards in line with the airline’s enhanced loyalty programme.
The co-branded Atmos Rewards Summit Visa Infinite card seeks to offer cardholders value, flexibility and access to exclusive benefits, targeted at global travellers and modern explorers.
Cardholder rewards include a free checked bag and priority boarding on airfare purchased with the card, three miles per $1 spent on eligible Alaska Airlines purchases with no mileage cap and access to Alaska Lounges, among other benefits.
Lora Monfared, head of consumer card products at Bank of America, noted that the launch of the card aligns with and capitalises on changes in consumer behaviour and preferences.
She said: “We’ve partnered with Alaska Airlines in launching the new Atmos Rewards Summit Visa Infinite credit card at a time when consumers are increasingly prioritising convenience, value and access to premium travel experiences.”