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All the winners: Financial Promoter Awards 2024

The very best financial marketers and communicators were recognised last night (7 November) in a lavish ceremony hosted at London’s One Moorgate Place.

All the winners: Financial Promoter Awards 2024
All the winners: Financial Promoter Awards 2024

The inaugural Financial Promoter Awards, sponsored by Opinium, saw the work of chief marketing officers, and their teams, assessed and scored by an expert team of 17 industry specialists and applauded by their peers.

Aon CMO Alexandra Lewis won Financial Promoter of the Year – the major award of the night - with judges commending her market understanding, campaign execution, stakeholder engagement and commitment to lifelong learning. Fellow insurance CMO Georgina Peters-Venzano of Beazley was also a finalist in the same category and won Insurance Marketer of the Year.

It was a good night for the insurance industry with Hiscox taking home Marketing Campaign of the Year, Swiss Re winning Brand initiative of the Year, and Aon winning Content Campaign of the Year for its 2023 Reinsurance Renewal Season campaign.

The investment sector also featured heavily in the winner’s lists throughout the night with BlackRock winning Digital Campaign of the Year and Schroders taking home PR Campaign of the Year.

Investment Marketer of the Year went to Impax Asset Management’s Natasha Colwell-Lyons, Bank Marketer of the Year was awarded to Amina Bank’s chief product officer, Myles Harrison and Payments Marketer of the Year was collected by BCB Group’s Sam Shrager.

In the agency categories, FTI Consulting took home PR Agency of the Year, a whisker ahead of Edelman Smithfield, while Balance won Digital Agency of the Year. In the Design Agency of the Year category, Designhouse were triumphant.

The winners and runners-up in full:Financial Promoter of the Year:
Alexandra Lewis, Aon

Young Financial Promoter of the Year:
Hollie Pimm, Redwheel

Highly Commended:
Natalie Cheung, eToro

In-House Team of the Year:
PLSA

Highly Commended:
eToro

Bank Marketer of the Year:
Myles Harrison, Amina Bank

Highly Commended:
Ellie Cross, Starling Bank
James Redgrave, State Street

Investment Marketer of the Year:
Natasha Colwell-Lyons, Impax Asset Management

Highly Commended:
Oliver Stracey, JP Morgan

Insurance Marketer of the Year:
Winner: Georgina Peters-Venzano, Beazley

Highly Commended:
Jack Lewis, Kingsbridge

Payments Marketer of the Year:
Sam Shrager, BCB Group

Pensions Marketer of the Year:
Jasper Martens, PensionBee

Highly Commended:
Rachel Curran, Hymans Robertson

Sponsorship Initiative of the Year:
Aon

Highly Commended:
Metro Bank

PR Campaign of the Year:
Schroders

Highly Commended:
Montfort & Fiera

Marketing Campaign of the Year:
Hiscox

Highly Commended:
Deutsche Numis

Content Campaign of the Year:
Aon Reinsurance season

Highly Commended:
Designhouse

Digital Campaign of the Year:
BlackRock

Brand Initiative of the Year:
Swiss Re

Highly Commended:
Designate and MetLife

Highly Commended:
Institutional Investor

Event-Led Initiative of the Year:
Aon

Highly Commended:
Hymans Robertson
Carne Group, Dechert and PwC

Influencer Campaign of the Year:
Impax Asset Management

PR Agency of the Year:
FTI Consulting

Highly Commended:
Edelman Smithfield

Digital Agency of the Year:
Balance

Highly Commended:
Indulge

Design Agency of the Year:
Designhouse

Highly Commended:
Free Partners

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