PayPal launches initiative rewarding Taco Bell customers
PayPal has teamed up with Taco Bell to launch a new initiative that taps into the loyalty of the fast-food chain’s customer base and rewards them for using PayPal as a payment method.
Taco Bell customers now have more ways to pay, with PayPal and Venmo added as payment options in the brand’s app and website as part of the new partnership with PayPal.
PayPal’s payment solution aims to provide customers with a fast and seamless checkout experience. To highlight the added value, customers who pay with PayPal in the Taco Bell app can receive 20% cash back on purchases over $5, with a maximum of $10 cash back per transaction.
To redeem the reward, customers need to save the exclusive offer in the PayPal app, then cash back will be applied automatically when they pay with PayPal.
In addition, PayPal Debit Mastercard users are also entitled to earn an extra 5% cash back if they’ve selected restaurants as their monthly cash back category.
Diego Scotti, general manager, consumer group at PayPal, said: "Taco Bell has built one of the most iconic, loyal fan bases in the world, and this partnership is about showing up for them in the moments that matter,
"With PayPal and Venmo, we're bringing more choice, more rewards, and a fast, flexible way to pay that fits how people live today. It's another step forward as we expand how and where people use PayPal and Venmo every day."