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FinTech

LemFi launches global brand platform – LemFi launches its global brand platform, Ambition has no passport, as it expands beyond international transfers with a redesigned app and broader financial services.
Sage turns business data into music with Financial Symphony – Sage turns real anonymised financial data into music with its Financial Symphony, highlighting the importance of transparency and explainable AI.
Allica Bank chooses Adclear for AI compliance – Adclear has partnered with Allica Bank to deploy AI-powered marketing compliance technology, speeding approvals and strengthening governance.
OnePay bets on teen loyalty – OnePay has launched banking for 13 to 17-year-olds, with credit building and accounts that carry into adulthood.
How Forefront Communications became fintech's go-to agency – Discover how Forefront Communications has helped fintech and capital markets firms launch, scale and grow through specialist PR, branding, content, digital marketing and communications expertise.
From ‘looksmaxxing’ to ‘money-maxxing’: Fintechs are speaking Gen Z – As brands like Monzo embrace Gen Z slang, challenger banks and fintechs are borrowing internet culture to build authenticity, relevance and loyalty.
Nasdaq named "most valuable" trading venue brand – Nasdaq has retained its position as the world's most valuable exchanges brand, as recovering IPO markets and demand for financial technology fuel growth.
The finfluencer effect: How creators are changing financial services marketing – Financial services marketers are increasingly partnering with finfluencers to engage retail investors, but compliance, transparency and trust remain critical considerations.
IG Markets unveils new vision for the future of investing – IG Markets has launched its new ‘This is New Money’ brand platform, aiming to redefine investing and make wealth-building more accessible for a new generation.
KuCoin showcases brand evolution through Tomorrowland activation – KuCoin has marked its ninth anniversary with a brand campaign focused on the evolution of digital assets, launching its “Beyond the Signal” initiative during its partnership with Tomorrowland Belgium 2026.
Stripe becomes Ryder Cup worldwide partner – Stripe has announced a new partnership with the Ryder Cup, becoming the Official Financial and Payments Infrastructure Partner for the iconic competition.
FCA cracks down on car finance ads – A joint taskforce involving the FCA is continuing its crackdown on misleading car finance claims advertising.
Forget the World Cup. Marketers are betting on the Commonwealth Games – The Commonwealth Games may lack the glamour of football and the Olympics, but insurers, banks and asset managers continue to invest. The reason says a lot about the future of sports sponsorship.
Sunrate unveils global brand refresh – Global payment and treasury management platform Sunrate has announced a comprehensive global brand refresh, underscoring the company’s evolution and long-term vision for the future of international payments.
Visa enters Esports partnership – Visa has announced a multi-year partnership with the Evolution Championship Series, using gaming activations and cardholder benefits to build cultural relevance with a global audience.
LendingClub rebrands as Happen Bank – LendingClub has officially rebranded as Happen Bank, repositioning from a lending-led identity to a full digital bank proposition targeting high-income, digitally savvy consumers who want to make more happen with their money.
Revolut turns to homegrown star for first major Irish brand campaign – major advertising campaign in Ireland — a move that signals the fintech’s intent to push deeper into the mainstream and sharpen its challenge to the country’s incumbent banks.
Sokin signs MI London shirt deal – Sokin has become the principal partner of MI London, embedding its multi-currency payments platform into the club's financial operations as part of a front-of-shirt deal that extends across both the men's and women's teams in The Hundred.
Erling Haaland fronts Revolut's latest UK banking campaign – Revolut has enlisted Premier League star Erling Haaland as the face of its latest UK advertising campaign, as the digital bank looks to build on the momentum of securing its UK banking licence earlier this year.
3S Money launches brand film highlighting human side of payments – 3S Money has launched its first-ever brand film, Payments Powered by People, placing human relationships at the centre of international business payments and tackling what it describes as a growing anxiety for companies moving large sums of money across borders.

FinTech

FinTech marketing news: how payments, challenger and digital-asset brands win customers and build trust.

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