Mastercard has strengthened its commitment to delivering ‘Priceless Experiences’ with the renewal of its partnership with Major League Baseball (MLB).
With this renewal, Mastercard will continue as the presenting sponsor of the MLB All-Star Game. The extension builds on a nearly 30-year-old partnership built on the shared belief that baseball is more than just a sport, it’s a platform for creating joy and lasting memories.
The renewal seeks to reaffirm Mastercard’s commitment to MLB fans to make the game “unforgettable” and ensure that the moments that matter will continue to be celebrated, elevated and made “Priceless.”
To do that, Mastercard will offer new cardholder exclusives in 2025 and 2026, including tickets to every game of the 2025 Fall Classic and the chance to throw the first pitch alongside Mastercard ambassador and Hall of Famer CC Sabathia. Cardholders could also win the opportunity to join the 2025 World Series champions on the field to distribute celebratory gear.
In addition, cardholders will enjoy season-long VIP access, with experiences at marquee events such as Opening Week and the 2026 All-Star Game in Philadelphia, along with meet-and-greets, culinary events and entertainment activations.
Starting in 2026, Mastercard and MLB will also roll out new loyalty and engagement features across the MLB Ballpark app, MLB.com and retail touchpoints. Fans will have streamlined access to personalised offers, simplified e-commerce and faster payments through Click to Pay.
Rustom Dastoor, executive vice president of marketing and communications, Americas at Mastercard, said: “Baseball is one of the most powerful stages in culture, a game of shared experiences that connects generations,
“This partnership is how Mastercard shows up for fans – bringing them closer to the game they love with a deeper sense of purpose. MLB has been the stage for some of our most innovative ideas and shared causes, and with this renewal we’re creating new ways to engage, deliver value, and make Priceless moments even more meaningful.”
To activate its purpose-driven partnership with MLB, Mastercard has once again teamed up with the Jonas Brothers to raise money for Stand Up To Cancer.
As this year’s Mastercard Stand Up To Cancer ambassadors, the Jonas Brothers will perform the campaign anthem “I Can’t Lose.”
In July, Mastercard surprised Jonas Brothers fans and their loved ones affected by cancer with an intimate live performance. Guests were originally invited to share their personal cancer stories but were met with a special appearance by the Jonas Brothers.