Professional Services

The turning of the insurance market cycle has always presented a dilemma for marketers and the anticipated softening of the...

Marketers are directing spend towards social media content and digital display advertising for the remainder of 2024, new research suggests....

Fewer than a quarter of transformation projects with sales and marketing teams are successfully completed, a new study has found....

Property listing platform Rightmove is to sponsor ITV’s prime time talent show The Voice as part of a new TV-led...

The Advertising Standards Authority has published a ‘top tips’ checklist for influencers looking to work with brands on a commercial...

As fintech companies grapple with regulatory, fraud and compliance challenges, Sumsub’s CMO, Julia Kim, wants the marketing to cut through....

Consulting firm EY has refreshed its corporate identity, ahead of further promised announcements about the company’s brand image. Global chief...

Marketers using influencer channels are increasingly seeking to work with specialist influencers with niche follower groups and smaller audiences. The...

Investec is hopeful its first ever attendance at the Managing General Agents’ Association conference will catalyse efforts to break a...

UK companies increased marketing budgets in the first quarter of 2024, from the previous quarter of 2023 at a rate...