FCA warns AI is reshaping consumer messaging
The Financial Conduct Authority has warned that artificial intelligence is reshaping how consumers encounter financial information, with general‑purpose AI tools...
Read moreDetailsThe Financial Conduct Authority has warned that artificial intelligence is reshaping how consumers encounter financial information, with general‑purpose AI tools...
Read moreDetailsSt. James’s Place (SJP) has launched a new multi-channel advertising campaign, ‘See Your Wealth Differently’, fronted by British actor Keeley...
Read moreDetailsThe Investment Association (IA) has launched the second phase of Invest for the Future, its industry-led retail investment campaign, as...
Read moreDetailsAh, the creator economy…. A space that has seen no shortage of ambitious challengers in recent years. But, few arrive...
Read moreDetailsAt a recent FP Live! roundtable hosted by media agency The Kite Factory, senior financial services marketers came together to explore a...
Read moreDetailsThere is a particular moment at any fintech conference when everything starts to blur together. The booths look the same. The...
Read moreDetailsFor much of the past month, the sporting world has revolved around football. Marketing departments have chased World Cup engagement....
Read moreDetailsSunLife has partnered with Channel 4 to support a special broadcast of the 1966 FIFA World Cup Final in colour,...
Read moreDetailsWesleyan, the Birmingham based financial mutual, has launched a major new brand identity following an 18‑month customer‑led transformation designed to...
Read moreDetailsThe financial services landscape is changing at an unprecedented pace. With continued volatility, investment managers are increasingly being pushed to...
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