Federated Hermes warns of marketing “sea of sameness” challenge
How technology is intensifying competition for cut-through
SHOWCASE
WTW enters sports sponsorship deal with INEOS Grenadiers
Willis Towers Watson (WTW) has entered sports sponsorship at a corporate level for the first time through a three-year global agreement, becoming the exclusive insurance partner of...
Airwallex launches largest-ever UK advertising campaign with Arsenal
Airwallex has launched its largest‑ever UK advertising campaign, using its partnership with Arsenal FC to support a broader push into brand‑led...
CashApp taps F1 sponsorship to build Gen Z brand relevance
When Cash App partnered with Visa, the network behind its Cash App Card, to become title sponsors of Red Bull’s...
FP Awards USA: Why recognition in financial marketing matters
The Financial Promoter Awards USA close tomorrow - and if there’s ever a moment that exposes the difference between “we’ll...
Lloyds expands ‘Black in Business’ with £200,000 boost
Lloyds Banking Group has announced the return of its Black in Business initiative for a third year, deepening its commitment to supporting...
Entries close tomorrow for the Financial Promoter Awards USA
Time is running out to be recognised among the very best in financial marketing, as entries for the Financial Promoter...
BNP Paribas and Mastercard turn card campaign into public health push
BNP Paribas Bank and Mastercard have repositioned a niche payment product into a broader public health initiative, launching a campaign...
NEWS IN BRIEF
SUBSCRIBE
