Standard Chartered powers wealth campaign with AI
Standard Chartered has launched the latest phase of its wealth campaign, using AI-powered media optimisation and generative AI content to reach affluent investors.
SHOWCASE
AXIS marks 25 years with global brand campaign
Specialty insurer and reinsurer AXIS Capital has launched a global brand campaign to mark its 25th anniversary, highlighting its heritage...
FP Awards finalist spotlight: Markel UK
This finalist spotlight has been provided by Markel UK. Markel UK is delighted to have been shortlisted in two categories...
Why marketing matters more than ever in US asset management
The US asset management industry is navigating a period of profound structural change - AI, shifting distribution models, fee pressure...
Pension Attention enlists giant veg growers
Record-breaking growers are being enlisted by the Pension Attention campaign to encourage consumers to give their retirement savings more regular...
Marketing takes centre stage at Chaucer
For much of its history, Chaucer has been regarded as one of the London market's quieter success stories. Respected among...
FP Awards finalist spotlight: Alpha Agency
This finalist spotlight has been provided by Alpha Agency. Alpha Agency is over the moon to be shortlisted in the...
40 years of Haggie Partners
Q&A: David Haggie, Partner, Haggie Partners Haggie Partners is celebrating its 40th anniversary. How did the journey begin? I was...
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