Revolut will become the title partner of the Audi F1 Team when it enters Formula One in the 2026 season, following a new partnership between the two brands.
Under the agreement, Revolut Business will support the team’s financial operations and power streamlined checkout experiences for fans buying team merchandise.
The partnership aims to create new ways for fans to engage with the sport on race weekends, offering unique experiences for motorsport enthusiasts and exclusive perks for Revolut customers.
By integrating Revolut’s services into Audi F1’s operations, the team plans to deliver a “premium and intuitive” retail experience for fans.
The deal is expected to boost Revolut’s global visibility, with Formula One attracting 820 million fans and 1.6 billion television viewers in the 2024 season.
Both Revolut and Audi F1 say the partnership is rooted in a shared ambition to challenge convention and drive innovation—on the track and in financial services.
Nik Storonsky, CEO of Revolut, said: “This is a monumental partnership for Revolut and the future Audi F1 Team. We’re accelerating towards 100 million customers, and we’ll be bringing them into Formula 1 with unforgettable experiences at a pivotal time for the sport,
“As Revolut continues to challenge the status quo in global finance, the future Audi F1 Team is set to do the same in motorsport. With a shared outlook, global ambition and relentless drive for progress, this partnership will define what’s possible in Formula 1.”
The Audi F1 deal builds on Revolut’s push into sports sponsorship, following its partnership with Manchester City Women announced in January.
To activate this partnership, Revolut took over the half-time break during the team’s match against Chelsea Women. During the break, the company unveiled the world’s largest Revolut card and selected one fan to receive a package of exclusive prizes. These included a private training session, a signed shirt and £1,000.