Bank Rakyat Indonesia (BRI) has secured a partnership with FC Barcelona, becoming the club’s official commercial banking partner in Indonesia through to December 2027.
The collaboration will see BRI launch a co-branded debit card and feature branding across assets tied to Barcelona’s men’s first-team players.
Fans can also expect a series of online and offline engagement campaigns, designed to give BRI customers unique access to the Barça world.
Highlights of the programme include trips to Barcelona, match-day experiences at the new Spotify Camp Nou, visits to the Barça Immersive Museum, exclusive discounts on Culers Premium Membership and other special offers.
With 29 million Barça supporters in Indonesia alone — part of a 243-million-strong fan base across Asia Pacific — the partnership is expected to deepen the club’s connection with local fans while bringing the FC Barcelona experience to Indonesian supporters beyond the pitch.