Actors fronts Paze campaign promoting simpler checkout
Actors Elizabeth Banks and Gabrielle Union have teamed up for an advertising campaign promoting Paze, the digital wallet offered by participating banks and...
Metro Bank backs women’s cricket visibility drive
Metro Bank has put women’s cricket centre stage with a new campaign featuring England internationals Nat Sciver-Brunt, Sophia Dunkley and Lauren Bell on London’s...
FP Voices: Isabelle Duarte on balancing brand building, performance & AI
As fintech matures into an increasingly competitive and sophisticated sector, marketing leaders are facing a delicate balancing act between innovation, trust and...
FP USA Finalists: Alpha Agency
Full Name: Sam Iles Job Title & Company: Senior Partner - Global Head of Alpha Agency and Head of North...
Credit Union of Colorado takes aim at big banks with ‘Mr. Big Banker’ campaign
Credit Union of Colorado has launched a new campaign that puts a satirical face to the banking industry's most criticised practices,...
Erling Haaland fronts Revolut’s latest UK banking campaign
Revolut has enlisted Premier League star Erling Haaland as the face of its latest UK advertising campaign, as the digital bank looks to build...
Barclays takes centre stage on new London Spirit kit
Barclays will feature prominently on the front of London Spirit shirts for the first time after the franchise unveiled its new...
FP USA Finalists: Forefront Communications
Company: Forefront Communications Finalist: PR Agency of the Year, Digital Agency of the Year & Brand Agency of the Year...
FP Voices: Oliver Otto on the new era of digital assets marketing
As digital assets continue their transition from speculative conversation to financial infrastructure, marketing strategies are evolving just as rapidly. The language...
SunLife supports colourised 1966 world cup final charity campaign
SunLife has partnered with Channel 4 to support a special broadcast of the 1966 FIFA World Cup Final in colour,...