Credit referencing group Experian has announced a partnership with paralympic champion, Kadeena Cox, to support consumers who need additional help when accessing financial services.
The Experian Support Hub has been the result of years of collaboration with accessibility experts, charities and financial partners. Current partners signed up for the hub are Lloyds Bank, Halifax, HSBC and Nationwide.
The company’s platform aims to help people access the right financial support and save time by making it easier for them to share their access needs with multiple service providers at once.
Jose Luiz Rossi, managing director of Experian UK and Ireland, explained that Paralympian Kadeena Cox will promote the platform in a video series which will be deployed over the summer, to coincide with the Paris Games.
“Kadeena is one of the country’s most successful paralympic athletes and we are very proud that she is working with us on one of our most important initiatives,” he said.
“Experian Support Hub has been made with inclusivity in mind, enabling people to share their access and support needs in a simple, standardised way so they can get access to services in a way which is most appropriate to them.”
The hub will share customers’ access needs such as preferred methods of communication and other requirements such as needing a longer appointment and being accompanied by another adult to assist.
In a launch statement, Kadeena Cox, paralympic champion and triple paralympic medallist, endorsed the Experian platform.
“Support Hub is a great service which knocks down barriers for those with disabilities and access needs, helping people get the service they deserve,” she said.
“Like many people with a disability, it impacts my daily life in ways which people can’t see. Something as simple as contacting and speaking with service providers can sometimes feel like an exhausting chore – that’s why a service like Support Hub is so important.”
Research conducted by Experian found that 73% of disabled people delayed contacting an essential service provider because the process felt too daunting for them to undertake.