Training

Sonic branding has the potential to change a customer’s perception of a company, organisation, or business. In a highly competitive...

PR and communications professionals are dumping social platforms Facebook and X in favour of LinkedIn and YouTube, according to a...

Producing viral content and mastering notoriously dubious algorithms is a demanding task for any marketing team. Doing so within strict...

Marsh McLennan is the first UK employer to receive “autism confidence” status from charity Ambitious about Autism. The announcement follows...

FP Live!, Financial Promoter’s in-person event dedicated to marketers, has been certified by CPD, a leading organisation for certifying training...

Only 52% of firms feel they are well prepared for Consumer Duty requirements, according to a study. Analytics firm AKG’s...

Consumer duty is a hot topic for financial services marketers. Financial Promoter sits down with James Daley, founder and managing...

Financial businesses need to think and act more like media companies in their marketing approach if they are to succeed...

In the past, financial institutions had been accused of paying lip service to equality and inclusion. Marketing teams sometimes shouldered...