Coinbase builds on UK campaign with Canadian push
Coinbase has launched a marketing campaign in Canada, expanding the narrative first seen in its debut UK campaign that questioned...
Citi enlists Kristen Bell to promote premium credit card
Citibank has unveiled a new campaign starring actress Kristen Bell to promote its latest premium credit card, the Strata Elite....
Poor perception causes 38% of insurance staff to consider leaving
Poor public perception is driving talent turnover in insurance, with 38% of employees citing it as a reason to leave,...
M&T Bank launches athlete sponsorship initiative
M&T Bank has extended it sports sponsorship focus beyond simply to teams to recognising individual athletes with the launch of...
Amex brings exclusive experiences to Austin events
American Express is preparing to have a significant brand presence in Austin this month as it activates across both weekends...
PNC Bank rebrands and launches social campaign
PNC Bank has taken two major marketing steps, rebranding its consumer brokerage business and rolling out the latest chapter of...
Mark Cavendish stars in Teya’s first campaign
Teya has enlisted British cycling legend Sir Mark Cavendish to star in its inaugural marketing campaign to showcase the power...
PayPal’s ‘Melon Mogul’ brings new platform to life
PayPal has unveiled a B2B brand campaign, ‘The Melon Mogul’, to promote the launch of PayPal Open, its new all-in-one...
KuCoin underscores commitment to security with brand refresh
KuCoin has unveiled a refreshed brand identity, supported by a new brand ambassador and brand film, that aims to reinforce...
‘Cecila the Seal’ proves AA Insurance covers everything
AA Insurance has launched the eighth instalment of its ‘Live a Little Freer’ brand platform, showcasing how New Zealanders can...