Retail

AIB has launched Play It Forward, a new platform for its sponsorship of the 2026 GAA Football All-Ireland Senior Championship, shining...

InShared has launched a World Cup acquisition campaign offering new home contents insurance customers complimentary cover for the duration of the...

Lloyds has launched a new marketing campaign built around the insight that the average first-time buyer deposit was last as little as £5k in 1996. ...

People’s Partnership has shared new performance data on its personalised video statements for The People’s Pension members.  Results were 3x higher email engagement compared to...

Hastings Direct has launched its first campaign from newly appointed creative agency of record Anomaly London, built around a new...

When Lisa Liu joined Raisin US as Chief Marketing Officer, she inherited a paradox. Globally, the fintech firm was an...

GEICO has unveiled a new AI-powered marketing initiative that sees its iconic Gecko character take part in a live, unscripted conversation...

With just two weeks remaining until entries close on 26 June, now is the time for financial services marketers, communications...

RBC (Royal Bank of Canada) has launched a new campaign to reposition itself as a bank centred on small, everyday moments.  The campaign, called “Crochet”, includes a new...

Airwallex has reported significant increases in brand awareness and consideration following a large-scale Out-of-Home (OOH) campaign delivered across Australia, achieving triple-digit...