Gen AI secures marketing budgets
Almost two thirds of marketing campaign budgets are being allocated to generative AI, a report has claimed. Gen AI and...
Read moreDetailsAlmost two thirds of marketing campaign budgets are being allocated to generative AI, a report has claimed. Gen AI and...
Read moreDetailsReboot, the group of financial services professionals dedicated to racial and ethnic diversity and inclusion, has noted a decline in...
Read moreDetailsChallenger bank FlowBank is partnering with a world-famous tennis player to help build brand awareness and spread financial education. As...
Read moreDetailsCanada Life has launched a behavioural psychology training programme to help financial advisers understand bias in financial advice. The training...
Read moreDetailsVisa has unveiled a new opportunity to leverage the revolutionary capabilities of the younger generation. The organisation’s “Junior Inventors’ Day”...
Read moreDetailsMoneyfarm has refreshed its brand identity and launched a TV ad to simplify investments for consumers. The digital wealth manager’s...
Read moreDetailsBarclays has launched a new campaign celebrating 20 years of football partnerships. The campaign ‘Here for the Land of Football’...
Read moreDetailsIn September, State Street unveiled its first brand refresh in 50 years. With the identity of one of the world’s...
Read moreDetailsOnly 52% of firms feel they are well prepared for Consumer Duty requirements, according to a study. Analytics firm AKG’s...
Read moreDetails62% of marketers believe generative AI will enhance creativity and innovation in marketing. A report by research institute Capgemini, “Generative...
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