Retail

PTSB, Ireland’s third-largest retail bank, has launched a new creative identity for the first time in over 20 years. The...

Greenwashing is increasingly recognised by consumers as an insincere marketing gimmick. A SEC Newgate report, “Global ESG monitor: what the...

Schroders has launched a multi-media internal communications campaign to empower colleagues to assess potential career progression pathways. The “Shape Your...

Direct Line has refreshed and revived its corporate audio signature and sonic asset, ahead of a new national campaign. The...

The Chartered Insurance Institute (CII) Group has unveiled its 2024 programme of qualifications. The technical qualifications, popular with financial marketers,...

A quarter of adults under the age of 24 now use social media for their financial guidance, according to a...

Nationwide – the UK’s largest building society – has invested in a corporate rebrand, backed by a television campaign featuring...

The banking sector must utilise new technologies and partnerships to become “true digital ecosystems.” An Economist Impact report, “Byte-sized banking:...

Chief marketing officers are entering the boardroom as the voice of the customer, according to a new study. 62% of...

Banking and financial services have seen a 70% increase in the number of climate-related greenwashing incidents over the past year....