Q&A: FP meets the marketer responsible for Ireland’s FDI
A foreign direct investment marketer is tasked with building trust, crafting perceptions, and establishing relationships with a wide audience. Aimee...
Read moreDetailsA foreign direct investment marketer is tasked with building trust, crafting perceptions, and establishing relationships with a wide audience. Aimee...
Read moreDetailsMarsh McLennan is the first UK employer to receive “autism confidence” status from charity Ambitious about Autism. The announcement follows...
Read moreDetailsBrands should take advantage of AI-generated influencer content to access younger audiences, according to a new study. A report by...
Read moreDetailsMetro Bank has re-established itself as a community bank through the launch of its “Girls in Cricket Fund,” designed to...
Read moreDetailsAllianz's recent rebrand of LV= Broker and Flow marks a significant turning point for the insurer. Financial Promoter chats with...
Read moreDetailsAhead of its expansion into the US, online pension provider PensionBee is significantly increasing its marketing investment and growing its...
Read moreDetailsBlackstone, one of the world’s largest alternative asset managers, has launched its first brand campaign designed to widen access to...
Read moreDetailsMarketers are significantly more confident in their ability to accurately measure return on investment, up to 84% from 69% in...
Read moreDetailsThe UK advertising market grew by 6% in 2023, according to the latest WARC expenditure report. While traditional ad mediums...
Read moreDetailsMoney 20/20 Asia has successfully filled a gap for financial promoters to reach payment service providers, according to leading compliance...
Read moreDetails© 2024 Rhotic Media Ltd. Design by 71 Media Ltd.