Europe

Raymond James Wealth Management is moving to unify its UK wealth businesses under a single brand identity, marking a significant...

AIB has launched Play It Forward, a new platform for its sponsorship of the 2026 GAA Football All-Ireland Senior Championship, shining...

As wealth management continues to consolidate, firms are increasingly looking to work with a smaller number of strategic asset management partners. ...

With just two weeks remaining until entries close on 26 June, now is the time for financial services marketers, communications...

Financial services organisations are evolving faster than ever. With volatile markets, shifting regulations, changing client expectations and the rapid rise...

As digital assets continue their transition from speculative conversation to financial infrastructure, marketing strategies are evolving just as rapidly.   The language...

Barings has launched a new global brand campaign aimed at strengthening its position as a leading alternative investment manager and sharpening its...

BNP Paribas Bank and Mastercard have repositioned a niche payment product into a broader public health initiative, launching a campaign...

At this year's Paris Blockchain Week, financial services marketers increasingly used the event to sharpen positioning, build relationships and respond to rising institutional interest in digital assets.  Speaking...

Spain’s largest insurance company, Mapfre, has refreshed its branding after nearly 93 years in a move designed to better reflect...