News in brief

The Financial Conduct Authority (FCA) has today published finalised guidance on financial promotions on social media. The guidance follows on...

65% of businesses saw an enhanced SEO outcome after adopting the use of artificial intelligence, according to a report. The...

Relationships between marketing and compliance teams must be built to mitigate the potential risks posed by financial influencers, according to...

Santander has reportedly lodged a formal complaint with the ASA about a campaign by Nationwide, according to Sky News. The...

FP Live!, Financial Promoter’s in-person event dedicated to marketers, has been certified by CPD, a leading organisation for certifying training...

Virgin Money has partnered with UK-based mental health charity Mind to raise vital funds for the charity’s work. The bank...

Social-first brands saw an average revenue increase of 10.2% as a result of social media strategies in 2022, according to...

Barclays has relaunched its “Eagle Lab” co-working space with a new focus on supporting up-and-coming climate tech businesses. The initiative...

Marketing teams in financial services are failing to keep pace with the rise of new technologies, evolving customer demographics, and...

Starling Bank has launched a new brand platform and TV adverts to reinforce its commitment to putting customers first. The...