Retail

Price comparison group Moneysupermarket has attributed a 25 percentage point uplift in direct traffic to its website in the year...

Financial Services companies are well represented in the finals for this year’s national awards by the Institute of Internal Communication...

Metro Bank is to sponsor the One Day International cricket series, for both men and women, from September 2023. In...

Retail banking marketers should personalise customer interactions, communicate ESG efforts and showcase their digital sales process if they are to...

Companies using brand ambassadors for marketing campaigns have been issued new guidance on the acceptable terminology that influencers should use...

Consumer-facing financial brands must recognise the lower tolerance younger generations have for social harm, if they are to succeed in...

Barclays has released further details of its support of this year’s Wimbledon Tennis Championships, including the sponsorship of a fanzone...

Santander’s corporate and commercial banking arm has launched a new integrated marketing campaign designed to appeal to senior leaders at...

Nationwide Building Society has launched a marketing campaign promising to pay its members an incentive payment when it makes a...

In the past, financial institutions had been accused of paying lip service to equality and inclusion. Marketing teams sometimes shouldered...