Asset Management

Blackstone, one of the world’s largest alternative asset managers, has launched its first brand campaign designed to widen access to...

Financial services companies must ensure initiatives to improve global financial inclusion for women go beyond simply marketing, a former Goldman...

Financial policymakers must give companies room to grow, if they are to appeal to the next generation of financial companies...

BlackRock – the world’s largest fund manager – increased its marketing spend in the first quarter of 2024 by 10.8%...

Stakeholder engagement amidst the highs and lows of corporate action relies on communications, marketing, and content. As a preventative measure...

Internal relationships stand at the core of marcomms teams executing a cohesive message to the masses, agreed panellists at FP...

Financial marketers must keep up with evolving sustainability regulations while keeping clients engaged with sustainable practices, agreed panellists at FP...

Marketers should leverage data to elevate conversations with key stakeholders, according to financial marketers at this year’s FP Live!. Taking...

Words by: Simon Watkins Tough economic conditions and fast-moving financial markets are an opportunity for marketeers to prove their value...

Words: Simon Watkins Private asset marketers must leverage their understanding of the customer to flourish in a post-pandemic economic environment....