Best of 2023: Playing the game of sports sponsorships
Sports sponsorships are historically difficult to measure against return on investment. Does their impact go beyond brand visibility? Financial marketers...
Read moreDetailsSports sponsorships are historically difficult to measure against return on investment. Does their impact go beyond brand visibility? Financial marketers...
Read moreDetailsFinancial Promoter sits down with OakNorth’s Valentina Kristensen to discuss the benefits and downfalls of mentorship schemes within the industry....
Read moreDetailsChief marketing officers are seeking to identify new partnerships and agency relationships to serve shortfalls in in-house skillsets in 2024....
Read moreDetailsThe European edition of the successful Seamless conference franchise is moving its base from Berlin to Munich for its second...
Read moreDetailsCongizant put its partnership with the Aston Martin F1 team on show at this year’s FT Global Banking Summit. The...
Read moreDetailsTraditional banks are ahead of challenger banks in prioritising sustainability, though both consider it of less importance than in previous...
Read moreDetailsIn September, State Street unveiled its first brand refresh in 50 years. With the identity of one of the world’s...
Read moreDetailsTechnology firm Thales’ Digital Identity and Security arm showcased its sustainable card offering at this year’s Seamless Berlin 2023. The...
Read moreDetailsByline Bank has created a new social campaign to build on its wider “small business Saturday” campaign. “Small business everyday”...
Read moreDetailsCitibank has launched its first football promotional campaign in Singapore, offering customers the chance to attend the UEFA Champions League...
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