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UBS has launched a new global brand campaign – “Banking is our craft” – to increase brand awareness and foster...

Social media marketing offers the highest return on investment (ROI) potential, according to a study. Influencer Marketing Hub’s 2024 “Digital...

Almost two thirds of marketing campaign budgets are being allocated to generative AI, a report has claimed. Gen AI and...

Shawbrook is the latest bank to demonstrate its commitment to female empowerment and charitable initiatives through sports sponsorships. The specialist...

Social-first brands saw an average revenue increase of 10.2% as a result of social media strategies in 2022, according to...

Barclays has relaunched its “Eagle Lab” co-working space with a new focus on supporting up-and-coming climate tech businesses. The initiative...

Marketing teams in financial services are failing to keep pace with the rise of new technologies, evolving customer demographics, and...

Starling Bank has launched a new brand platform and TV adverts to reinforce its commitment to putting customers first. The...

AXA has launched a report looking at four key aspects of women’s lives and the risks they face. The report,...

Nationwide has announced its support of crisis charity Hestia’s “UK says no more” campaign for victims of domestic abuse. The...