Firms focus on audience alignment in sports sponsorship
Sports sponsorship has become a popular marketing tool for financial services. Whether it’s Santander teaming up with Formula 1's Williams...
Read moreDetailsSports sponsorship has become a popular marketing tool for financial services. Whether it’s Santander teaming up with Formula 1's Williams...
Read moreDetailsDan Rollins joins Marketcolor as content director and head of US operations. Boston-based, Dan spent 10 years with former Marketcolor...
Read moreDetailsAs social media and digital advertising continue to grow, research suggests brands should embrace a lighter online culture to better...
Read moreDetailsChanging Faces calls for companies to provide a greater representation of people with visible differences in media and advertising. ...
Read moreDetailsHargreaves Lansdown has partnered with the University of Bristol to provide financial wellbeing courses for students. The partnership comes as...
Read moreDetailsThe Managing General Agents’ Association (MGAA), the UK’s not-for-profit organisation representing Managing General Agents (MGA), has announced it is rebranding...
Read moreDetailsInsurer Hiscox has unveiled one of its most ‘disastrous’ campaigns to date, by using the copyright of three iconic UK...
Read moreDetailsInsurance United Against Dementia (IUAD), the industry-led campaign, has reached its initial £10m fundraising target, set when the campaign launched...
Read moreDetailsFour Black-owned businesses have been named the winners of Channel 4’s Black in Business 2024 initiative. Backed by Lloyds, the...
Read moreDetailsAfter previously experiencing significant layoffs, the financial services industry is now showing a steady growth in hiring marketing positions. LinkedIn’s...
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