news

Financial marketers say AI is accelerating the industry’s long‑running drift toward look‑alike branding, but argue the same shift is creating...

Progress Together has launched a new sector‑wide campaign calling on financial services firms to make career progression pathways clearer, fairer...

By reframing one of the least fashionable words in marketing, Old National Bank has built one of the more distinctive...

GoHenry has launched a new nationwide financial education campaign aimed at helping parents overcome barriers to investing for their children and...

The Chartered Institute for Securities & Investment (CISI) has launched a new global initiative aimed at improving women’s access to...

3S Money has launched its first-ever brand film, Payments Powered by People, placing human relationships at the centre of international business...

Lloyds Banking Group is considering axing Halifax as a standalone brand and could start phasing Halifax out as early as...

Mastercard has partnered with JD.com to break into the Chinese market through a distribution route that traditional marketing alone could...

CardWorks has rebranded as CardWorks Financial Group, unifying its family of credit and payments businesses under a single group identity for the first time.  The...

Mastercard has been named the exclusive payment services partner for Inter Miami CF, expanding the brand’s long-running global football strategy...