news

Lloyds Bank has launched another instalment for its advertising drive relating to its relaunched mobile banking app. The latest chapter...

Marketers have been urged to take a long term view on artificial intelligence spend, after research suggested impatience could lead...

Global payments brand American Express has secured a multi-year sponsorship with Formula 1 to support its marketing and product strategies....

The Financial Conduct Authority (FCA) is interviewing 20 finfluencers under caution, as it launches targeted action against financial services products...

There is nothing more important to the global economy than the facilitation of payments and cashflow – and, as world...

Women’s sports teams suffer from being looped in with their male counterparts when it comes to sponsorship – despite having...

More than a third of UK brands expect to work with up to 100% more influencers in 2025, a new...

Revisions to total marketing budgets were put on ice during the third quarter of 2024 according to the latest IPA...

The British public expects more from organisations than ever before and looks to businesses to lead positive social and environmental...

QNB Group is consolidating its identities in Egypt and Türkiye under one single brand, removing the Alahli and Finansbank brands...