Europe

Lloyds has launched a new mortgage campaign targeting first-time buyers, with adverts appearing on Tinder for the first time. The...

XTB has launched its largest marketing campaign to date, fronted by football icon and brand ambassador Zlatan Ibrahimović, as it...

As we congratulate those shortlisted for the FP Awards, we’ve received some questions from people who don’t recall submitting an...

Two brands united by their iconic red have joined forces, as Aon becomes an official partner of Scuderia Ferrari HP’s...

Sparkasse, one of Germany’s largest banks, has launched a horror-themed game on Fortnite to engage younger audiences and promote tailored...

French mutual insurer Groupama has renewed its partnership with Ligue 1 club Olympique Lyonnais (Lyon) to retain naming rights to...

Bank of Ireland is targeting the Gen Z demographic with a major integrated marketing campaign that highlights the benefits of...

Robinhood has entered a multi-year partnership with OGC Nice, its first sports sponsorship outside the US, as part of its...

Bitget has become MotoGP’s first-ever crypto partner, signing on as an official regional sponsor. As part of the three-year deal,...

AXA has launched its ‘Keep on Kicking’ campaign to spotlight individuals and organisations making women’s football more inclusive, ahead of...