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Aviva’s health insurance arm has partnered with celebrity fitness coach Joe Wicks to encourage the nation to improve their health...

The Advertising Standards Authority (ASA) has published its annual report, laying out its use of AI and tech-assisted tools in...

Forbes has published its 2024 Entrepreneurial CMO list featuring fifty top marketing leaders across financial services, transport, entertainment, beauty, and...

Amina Group has started marketing its banking and crypto services in Asia, after being awarded a licence by the Hong...

Leading cryptocurrency exchange BingX aims to empower traders at this year’s Paris Blockchain Week. As the Official Crypto Exchange Partner...

Specialist insurer Hiscox has expanded on its “most disastrous campaign ever” with further out-of-home billboards showcasing business mistakes. The campaign...

Nationwide’s advert, featuring actor Dominic West, has been banned by the Advertising Standards Authority (ASA) for misleading consumers. The advert...

Words: Chloe Whelan InsurTechs have revolutionised the insurance landscape, providing innovative solutions to an industry that had, according to some...

Stakeholder engagement amidst the highs and lows of corporate action relies on communications, marketing, and content. As a preventative measure...

Words: Chloe Whelan When simplifying complex concepts, the most important step is to consider your audience’s level of understanding, insurance...