Insurance

Fidelis Insurance Holdings is rebranding to become Pelagos Insurance Capital. The news, announced in a statement to investors, late on...

The Financial Conduct Authority has warned that marketing, advertising and lead‑generation practices used across the claims‑management sector will come under...

Marketing and communications functions across the insurance and reinsurance sector are undergoing a significant shift, with greater emphasis on commercial...

Marsh has entered into a multi-year agreement with Formula 1, marking a significant move by the insurance broking giant into...

Willis Towers Watson (WTW) has entered sports sponsorship at a corporate level for the first time through a three-year global agreement, becoming the exclusive insurance partner of...

Airwallex has launched its largest‑ever UK advertising campaign, using its partnership with Arsenal FC to support a broader push into brand‑led...

Tom Whiteside, Aviva’s Group Head of Sponsorship, explains how the company uses venue sponsorship to connect brand, people and place....

Insurance provider esure has launched a new campaign with echoes of the past to boost its brand awareness and reconnect...

Liberty International Insurance has completed its Asia Pacific licence consolidation and simplified its brand to “Liberty” in key markets. The...

Spain’s largest insurance company, Mapfre, has refreshed its branding after nearly 93 years in a move designed to better reflect...