Aviva’s celeb partnership drives growth
Aviva’s health insurance arm has partnered with celebrity fitness coach Joe Wicks to encourage the nation to improve their health...
Read moreDetailsAviva’s health insurance arm has partnered with celebrity fitness coach Joe Wicks to encourage the nation to improve their health...
Read moreDetailsThe Advertising Standards Authority (ASA) has published its annual report, laying out its use of AI and tech-assisted tools in...
Read moreDetailsForbes has published its 2024 Entrepreneurial CMO list featuring fifty top marketing leaders across financial services, transport, entertainment, beauty, and...
Read moreDetailsBlockchain platform Doric Network showcased its strong partnerships and place in the market at last week’s Paris Blockchain Week. Dedicated...
Read moreDetailsBlackRock – the world’s largest fund manager – increased its marketing spend in the first quarter of 2024 by 10.8%...
Read moreDetailsLeading cryptocurrency exchange BingX aims to empower traders at this year’s Paris Blockchain Week. As the Official Crypto Exchange Partner...
Read moreDetailsSpecialist insurer Hiscox has expanded on its “most disastrous campaign ever” with further out-of-home billboards showcasing business mistakes. The campaign...
Read moreDetailsNationwide’s advert, featuring actor Dominic West, has been banned by the Advertising Standards Authority (ASA) for misleading consumers. The advert...
Read moreDetailsWords: Chloe Whelan InsurTechs have revolutionised the insurance landscape, providing innovative solutions to an industry that had, according to some...
Read moreDetailsStakeholder engagement amidst the highs and lows of corporate action relies on communications, marketing, and content. As a preventative measure...
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